Many blogs lose traffic slowly as posts go out of date. I find the posts that are slipping in Search Console, update facts and answers, merge duplicates and re-optimise them, so they earn their place again.
// At a glance
What a refresh covers
Not sure it’s the right fit?Ask me
// In short
Choose a Content Refresh when your blog has older posts that used to bring traffic and are now slipping, or several posts competing for the same topic. It is often faster than writing new articles. If you have few posts, Content & Blog Writing fits better; if pages aren’t indexed, Technical SEO comes first. MD Shamim Mahmud finds declining posts in Search Console, updates and merges them, re-optimises them for Google and AI search and requests indexing.
By MD Shamim MahmudUpdated
// Who it’s for
Content decay is slow, so it’s easy to miss until traffic has already dropped.
Posts that brought steady clicks now bring fewer each month.
Old prices, years, screenshots or advice.
Several articles target the same question.
Your posts don’t give a clear, current answer.
// What’s included
Each refreshed post gets these. New images or original research are separate.
Clicks, impressions and positions compared over time.
Prices, dates, steps and examples brought up to date.
A direct answer near the top for Google and AI tools.
Duplicate posts combined, with redirects.
Links to and from related posts and service pages.
Updated posts submitted in Search Console and Bing.
// Sample refresh list
The refresh starts with a list like this: your own Search Console data, the action for each post and why.
Your own dataRanked by impactIndexing requested
Example list. Your list is built from your own Search Console data.
// How it works
You approve the refresh list before any post is changed.
Search Console, GA4 and WordPress.
Day 1Every post compared over time.
First daysPosts ranked by impact, with an action for each.
Before work startsPosts refreshed, merged or redirected.
During the workUpdated posts submitted for indexing.
On delivery// Pricing
Fixed prices per batch, about 30% below what comparable freelancers charge.
Your highest-impact posts
From $199
Comparable freelancers: around $290 ≈30% less
The five posts that matter most, updated and re-optimised.
A full blog clean-up
From $549
Comparable freelancers: around $800 ≈30% less
A wider refresh, including merges and removals.
100+ posts
Quoted
After a free call
Large content libraries and ongoing refresh programmes.
Progress updates, invoices and receipts are shared with you in one place, so you always know where the work and payments stand.
New images, original research and posts over 2,500 words are quoted separately. Market comparison based on public freelance price lists, October 2026.
Returning client, or referred by one? Ask about your discount
// Before you decide
Updating a post that already ranks is often the fastest win. New posts are better for topics you haven’t covered.
| Content refresh (this service) | New articles | |
|---|---|---|
| Best when | Posts are slipping or outdated | The topic isn’t covered yet |
| Speed | Often weeks | Usually months |
| Builds on | Existing links and history | A fresh start |
| Starting price | From $199 for 5 | From $269 for 4 |
Missing something? We can sort it out together on the first call.
// FAQ
What site owners ask about updating old content.
MD Shamim MahmudContent & social media
Quick answers
Send your website. With Search Console access, I’ll reply with your top posts to refresh.
Often added to this service
New articles for topics you haven’t covered.
Make your content easier for AI tools to cite.
Fix indexing problems behind traffic drops.
Other Content & Social Media services:Content & Blog WritingWebsite CopywritingContent RepurposingAll Content & Social Media services